Google Workspace and Gemini: 128 Ways Our Customers Transform Work

At the beginning of the year, we announced that we are adding the best Google AI features to Workspace Business and Enterprise plans, allowing business users to leverage the latest generative AI capabilities without purchasing additional add-ons.

Here are 128 real-world use cases for Gemini from our customers — showing how they are transforming work with the help of AI.

Automotive and Logistics

• Electric vehicle manufacturer Rivian switched to Workspace with Gemini, resulting in faster and higher-quality collaboration.
• TruckHouse, specializing in expedition vehicles, accelerates inventory tracking using Gemini in Sheets.
• Oxa, an autonomous vehicle software developer, uses Google Workspace with Gemini to create campaign templates and write social posts.
• Geotab, one of the world’s largest telematics companies, relies on Google Workspace and Gemini to transform data workflows. With nearly 89% adoption, 2,300 employees completed 110,000 Gemini prompts in a single month.

Business and Professional Services

• Joe the Architect, a 25-person architectural firm, tracks long email threads using Gemini in Gmail.
• Beyond, a technology consultancy, helps clients unlock AI potential. Google Workspace and Gemini help them reduce project start times from months to weeks.
• Devoteam implemented Google Workspace and Gemini for 4,000 users, improving internal productivity.
• Flashpoint collaborates using Google Workspace to improve communication efficiency.
• Design and technology agency L+R simplifies workflows using Google Workspace and Gemini.
• Randstad uses Google Workspace and Gemini to transform work culture and increase cultural diversity.
• Thoughtworks uses Google Workspace with Gemini to improve internal and external communication.
• Yazi turns to Google Workspace with Gemini to accelerate marketing efforts.
• WITHIN increases innovation and efficiency with Google Workspace and Gemini.
• Croud, a global media agency, achieves 4-5X productivity using Gemini and NotebookLM.

Financial Services

• Banestes, a Brazilian bank, simplifies and accelerates credit analysis processes using Gemini.
• FinQuery uses Gemini as a productivity tool for idea generation and code debugging.
• ATB Financial successfully implemented Google Workspace and Gemini for over 5,000 employees.
• OSTTRA increases productivity with the “Help me write” feature, saving time when writing proposals.
• Pennymac uses Gemini to create job descriptions and start work on policy documents.
• Pinnacol Assurance relies on Gemini to accelerate repetitive tasks.
• Questrade Financial Group implemented Workspace to increase productivity.
• Equifax uses Gemini to increase productivity and strengthen security; after a trial period, 90% of participants reported an increase in work quality.
• BBVA simplifies legal work and handles compliance challenges with the help of AI.
• Seguros Bolivar adopted Google Workspace to simplify processes and for secure collaboration.

Healthcare and Life Sciences

• Family Vision Care of Ponca City uses Gemini in Gmail to easily explain medical terms.
• Click Therapeutics uses Gemini to transform clinical operations data into actionable insights.
• Mark Cuban’s Cost Plus Drugs employees save an average of five hours per week using Gemini.
• Sami Saúde increased productivity by 13% by automating repetitive tasks.
• apree health centralized data using Google Workspace.
• Better Habits reduces time spent on developing communication plans.
• MEDITECH integrates Gemini into strictly regulated healthcare workflows.
• Seattle Children’s Hospital adopted Gemini to increase operational efficiency.
• Virbac increases productivity by automating low-impact tasks.

Hospitality and Travel

• Fitz’s Bottling Company uses Gemini in Sheets to gather inventory information.
• BrushBuck Wildlife Tours monitors seasonal animal movements.
• Three Fold Noodles + Dumpling Co. writes social media posts with Gemini in Docs.
• Hog Island Oyster Co. simplifies sales analysis in Sheets.
• Sweets and Meats BBQ finds local events.
• Attache achieved an 80% reduction in calls by automating historical data analysis.
• BLADE uses Workspace for logistics tracking.

Manufacturing, Industry, and Electronics

• Air Liquide turned to Google Workspace for large-scale transformation.
• Ace Sign Co. uses Gemini in Slides to create designs in seconds.
• Guardian Bikes organizes massive factory data in Sheets.
• Solestial optimizes production for solar cells.
• Cottrell Boatbuilding writes high-quality posts in Docs.
• Hydro Ottawa automates daily tasks.
• Trimble increases productivity by improving document search.
• Avery Dennison was able to increase productivity and save time for teams.
• Zoppas Industries increases collaboration.
• Mercer International achieved a $3 million saving using Workspace.
• Kärcher launched Google Workspace, making Gemini a personal assistant for thousands of employees.
• Léon Grosse uses AI as a catalyst for digital transformation.

Media, Telecommunications, and Marketing

• Verizon implemented Gemini to increase productivity and summarize documents.
• Adwise uses Gemini to improve connection with clients.
• Curb Free with Cory Lee blog invents new ideas in Docs.
• Gold Bond automates workflows.
• American Cornhole League writes social media posts for broadcast footage.
• Premier Martial Arts creates promotional materials in minutes.
• Vertical Hoops uses Gemini in Gmail for effective communication.
• Golden State Warriors automates tedious tasks.
• Just Salad simplifies communication by summarizing emails.
• Globe Telecom integrates Gemini Google Chat and Meet.
• Incubeta increases creativity and efficiency.
• Boyter Island SRL uses Gemini to overcome creative block.
• MERGE transforms collaboration and delivery of value to clients.
• MAS overcame language barriers with the help of Gemini.

Public Sector and Non-Profit Organizations

• CodePath uses Gemini to accelerate grant writing.
• The Red Barn uses Docs to write grant proposals.
• Erika’s Lighthouse relies on Google Workspace to create mental health programs.
• Mississippi Farm to School Network corrects and organizes grant proposals.
• Can Do Canines uses Gmail to write emails.
• Chef Ann Foundation summarizes conversations in Meet.
• Wilmington Ballet grant proposals are written by Gemini.
• Rhythm Foundation creates presentation materials using Gemini.
• Wild Hearts Idaho writes social media captions.
• Studio Be founder summarizes and responds to hundreds of emails.
• Fulton Theatre halves grant writing time.
• Good Earth Farm creates newsletters in Docs.
• Climate Ride collaborates remotely for efficiency.
• Dutch Bamboo Foundation simplifies fundraising.
• Understood.org simplifies tasks by summarizing documents.

Retail and Lifestyle

• Wayfair uses Gemini to improve productivity and create better experiences.
• Sports Basement reduced email writing time by 30-35% using Gemini.
• Jacobsen Salt Co. organizes environmental data in Sheets.
• Morgan Ranch reduces email writing time.
• Bison Coolers writes product descriptions.
• Delgado Guitars sends personalized responses.
• Nuts.com uses Meet translation to communicate with suppliers.
• Custard Stand Chili refines emails for communication with retailers.
• 3 Farm Daughters writes social media.
• Wisconsin Cheese Mart writes product descriptions.
• BLK & Bold simplifies budgeting.
• oogiebear responds to customers quickly.
• Woodward Throwbacks tracks projects.
• The Village Store simplifies accounting.
• Mood Fabrics compares offers.
• The Woobles makes predictions.
• Momentum Climbing Gym summarizes conversations.

Technology

• ClearObject creates sales presentations.
• Vimeo improves teamwork in Meet, Docs, and other tools.
• WebFX increases work quality with idea generation.
• Replit uses Google Cloud infrastructure.
• NewPush improves security.
• Uber uses Workspace to save time on repetitive tasks.
• Turing uses Gemini Gems to create career assistants.

Read the full article in English